Market Research and Intelligence

Anderen Ltd. offers a full 360 degree approach to marketing your business to make it thrive in China from market research, marketing campaigns and web sites. We offer it all.

• Market Research
• Web Sites
• Marketing

Market Research
Want to move your business forward? let Anderen Ltd target your market and help you thrive!

What's in it for you ?

• You want to make money trading with China.
• Knowledge is power.
• You want to want to control risk
• You want to explore potential

Good information is vital and there is plenty of general detail available from a number of highly respected sources, but how relevant is this for your business?

You need specific, up to date, focused information about a lot of things both before and when you go to China.

What we do

Whether you want to sell your own product into the most vibrant economy in the world or buy products to generate profitable UK and European sales, we provide bespoke information on many market sectors, business opportunities, Customs requirements and business culture differences – you name it - we do it.

Entering any market without focused market research is like being cast adrift in an open boat – pretty risky and something to be avoided.

What’s in it for you ?

Selling in China - A good sales message sells products and services, provided the reader understands it!

You will be more successful if your literature and web site is in Chinese, in a Chinese style and using colloquial Chinese expressions

This also applies when buying from China – If you understand what is being offered you can be sure what you are getting.

When you have made contact, you progress faster if both parties can communicate effectively.

Get specialist Marketing and Research analysis. Call now on 01782 326027

Web Sites
Reach your audience with a well placed and planned web solution.

• A good web site is an essential tool for promoting business, but how good is your site? Does it function well?
• Does it appear high on international search engines?
• Does it give you the results you hoped for?

The best looking site in the world is useless if no-one can find it or understand it !

We develop sites that meet the latest W3C international standards and all European legal requirements. Without this your site has little chance of appearing high on a search engine list for your product range.

Is your site properly optimised?

Our specialist web developer team will create a design that meets all the technical requirements for search engines such as Google. Designed in a regional style using the latest techniques and written in colloquial Chinese, the site can be hosted in China. This can avoid a site being blocked by the Chinese Government censors.

What’s in it for you ?

Increased visitor numbers to your site, which lead to increased enquiries and sales result from a well designed site You want to increase exports to the China - we are the specialists in creating web sites that put your company's’ products in front of more potential buyers. More visitors equals more enquires – more enquiries leads to more orders and more orders mean more profit.

Call today and ask about our special offer of a free assessment of your existing site to compare it with current search engine requirements.

Make the most of the internet with our tailored websites. Call now on 01782 326027

Marketing
Once you found the market you'll need to communicate with them. Let Anderen Ltd guide you!

Marketing is the art of creating a platform to make sales. To develop high value sales and profits requires something more sophisticated than low prices alone. Buyers want value for money – but what do they see as value – once you know this you win more business and make more profit.

Creating brand awareness, understanding what motivates a potential buyer and how to provide what he wants are all essential elements of growing long term profitable business.

Presenting your products in a style that takes into account the target markets business culture makes you stand out from your competitors.

Price and discount aren't everything! (In fact often you may be under pricing)
Chinese buyers are looking for much more. They want to build long term relationships with trusted partners, they want value. We identify the elements that they see as important.

When you know what motivates a buyer you are on the way to winning his business.

Part of our marketing strategy process is to assess your company’s “readiness to do business” in China. This includes looking at your products, your quality procedures, corporate responsibility, trading policies. The way you present yourself to the world has an effect on your chances of success in winning profitable sales.

We are not here to flatter you, but to challenge you and give sound advice. Our experts have specialist knowledge in a wide variety of business skills. We share these with you in an open and constructive way.

Call now on 01782 326027 for the latest marketing techniques and advice and kick start your product sales